Re-engage site visitors throughout the buying cycle
Over 95% of visitors to a retailer’s website will not convert to a lead or sale. Being able to stay in front of these consumers is critical as they move through the buying process. Site retargeting, also known as remarketing, targets users who have previously visited your website. Your ads are displayed to the shopper as they surf the web, and your message stays in front of them for when they are ready to buy.
Site retargeting is an essential piece of any digital marketing plan.